Author Archives: Erik Granning

February was Google+ Month

Inspired by a Tweetea¬†topic, I decided that for the month of February, I would exclusively¬†use Google+ (G+) as my social platform of choice. I left Facebook and its timeline behind (making it wonder whether I skipped a whole month of … Continue reading

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Push vs Pull PPC

With the ever growing digital advertising types available to both consumers and businesses, it is important to understand some key differences in Pay per Click (PPC) models. The most common model has been seen in Google search, but other sites … Continue reading

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Cooking with Analytics

Originally presented to Detroit Bloggers group at their first monthly meeting. The below deck goes over basic elements of utilizing Google Analytics (GA). It also provides some key metrics that you should look at when trying to measure interactions on … Continue reading

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